Trade booth design and coordination
As part of the team at Meteocontrol North America, I proud to develop the new 2017 customer facing trade booth for the Solar Power International show.
During the design phase, I proposed the back wall of the trade booth emulate the wave pattern that is a central point of the Meteocontrol visual brand. The curved wall concealed the storage closet and echoed the wave form of the front reception desk. I was also responsible for the copy on the back wall, the front of the reception desk, and the update on the top plexi for the reception desk including U.S. reference sites, and layout to integrate iPads.
During the coordination phase, I acted as contact for our booth construction company, and coordinated the bookings and logistics to get our sales team to the show. I was onsite for the booth construction to coordinate final decisions and to shoot the below video for marketing purposes.
